Our Story

Briannah Wilright was born and raised in Oakland, California, a city that taught her resilience, resourcefulness, and the power of community from an early age. Briannah was raised on a Christian foundation of faith and that helped her to become the woman she is today. Briannah's great grandmother Sylvia would take her to church on Sundays sometimes by bus and even if they were running late they still made it to the Lord's house and that was a memory she kept which taught her to never give up! From the beginning, she carried a business mentality with a fire of faith in everything she touched. A licensed cosmetologist in both Nevada and Texas, Briannah built her foundation in the beauty industry with purpose understanding early on that her chair was more than a workstation. It was a launchpad and a ministry. Briannah understands that her business is not her own but, that  it God's vision and business as she is chosen to bring that vision forth in the might name of Jesus. She is the founder of Pretty Divine Holdings LLC, with two operating brands: Pretty Luxe Academy (DBA), her education and consulting arm, and Pretty B Stylez Studio (DBA), her luxury hair studio specializing in silk presses, extensions, color, and healthy hair care. After relocating and rebuilding from the ground up, Briannah channeled every lesson the wins, the setbacks, and the breakthrough moments into building something real. Her mission is simple: to meet every person exactly where they are, whether you're a beauty professional, college student, youth, returning citizen, or entrepreneur, and walk alongside you with faith, strategy, and genuine support. This is more than a business. This is a calling on her life to pour into our life. And she is honored to walk this journey with you.

Briannah Wilright, Founder & CEO